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Extra: HGTV invests in Scott brothers’ platform; “Naked Beach” heads to Germany

HGTV, Discovery invest in Scott brothers’ e-commerce business HGTV and parent company Discovery have struck a deal with Property Brothers‘ Jonathan and Drew Scott to invest in the siblings’ home renovation-focused e-commerce platform Casaza ...
January 8, 2020

HGTV, Discovery invest in Scott brothers’ e-commerce business

HGTV and parent company Discovery have struck a deal with Property BrothersJonathan and Drew Scott to invest in the siblings’ home renovation-focused e-commerce platform Casaza and provide “promotional consideration” to the year old company.

As part of the deal, Casaza will feature specially curated collections from designers, including the Scott brothers, that appeal to HGTV viewers.

The news comes just a month after HGTV inked a multi-year talent extension with the hosts and producers of series such as Brother vs. Brother and Property Brothers at Home.

Naked Beach to be adapted in Germany

German broadcaster SAT1 has commissioned four 70-minute episodes of the Magnify Media-represented format Naked Beach, originally created by Argonon-owned Barefaced TV for British pubcaster Channel 4.

The format sees people with body confidence issues flown to a sunny beach where they are met by naked hosts. Over the course of the week, the participants are coached to change the way they think about themselves and be comfortable in their own skin.

Keshet International-owned Tresor TV will produce the series for German audiences, titled No Body Is Perfect - Das Nacktexperiment (The Naked Experiment). It will premiere in late January.

 

 

 

About The Author
Barry Walsh is editor and content director for realscreen, and has served as editor of the publication since 2009. With a career in entertainment media that spans two decades, prior to realscreen, he held the associate editor post for now defunct sister publication Boards, which focused on the advertising and commercial production industries. Before Boards, he served as editor of Canadian Music Network, a weekly music industry trade, and as music editor for HMV.com. As content director, he also oversees the development of content for the brand's market-leading events, the Realscreen Summit and Realscreen West, as well as new content initiatives.

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