Unscripted

DIGA Studios, Chris Ramsay team to develop magic-focused content

Tony DiSanto‘s DIGA Studios, a division of Allyance Media Group (AMG), has partnered with magician and YouTuber Chris Ramsay to develop unscripted content for TV and digital distribution. Ramsay (pictured) will ...
January 26, 2020

Tony DiSanto‘s DIGA Studios, a division of Allyance Media Group (AMG), has partnered with magician and YouTuber Chris Ramsay to develop unscripted content for TV and digital distribution.

Ramsay (pictured) will leverage his social media following of more than 3.5 million subscribers to create magic-based content that infuses tricks and illusions with a “modern flair.”

For one concept, Magic: Impossible, Ramsay challenges various magician friends to survive the “craziest and most outlandish” situations they can think of, using magic as their only means of escape.

Drawn from challenge cards, teams will be tasked with participating in one of the following: a survival challenge, an Amazing Race-style challenge, a ticking clock challenge, or a prank challenge. Journalist and author Ian Frisch will executive produce.

“As a lifelong fan of magic, I have been following Chris Ramsay’s incredible career for some time, and am beyond excited to get the opportunity to develop this project with him,” said DiSanto, CEO of AMG and president of DIGA Studios, in a statement.

“He is a true pioneer in the new generation of magicians who spread magic through social media and YouTube, expanding its reach and inspiring millions to take up the art.  And most of all, Chris has a unique creative vision and sensibility—his videos are infused with a great sense of humor, fun, and an ‘anything can happen’ feel, which are all key attributes we want to bring to this show.”

About The Author
Barry Walsh is editor and content director for realscreen, and has served as editor of the publication since 2009. With a career in entertainment media that spans two decades, prior to realscreen, he held the associate editor post for now defunct sister publication Boards, which focused on the advertising and commercial production industries. Before Boards, he served as editor of Canadian Music Network, a weekly music industry trade, and as music editor for HMV.com. As content director, he also oversees the development of content for the brand's market-leading events, the Realscreen Summit and Realscreen West, as well as new content initiatives.

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