Reed MIDEM, organizers of the annual MIPCOM and MIPTV markets in Cannes, has relocated MIPDoc 2020 from the Martinez Hotel to the Palais des Festivals.
The venue change is due to “unforeseen renovation works” in the ballroom at the Martinez Hotel. As a result, MIPDoc will utilize the venue space within the Salon Les Ambassadeurs located on Levels 3 and 4 of the Palais.
The move will also bring MIPDoc into the same venue as MIPFormats to create what Reed MIDEM calls a “unified market experience for the unscripted production, distribution and buyer communities” in the lead up to MIPTV.
In a statement, Reed MIDEM’s Lucy Smith, deputy television division director, said: “The Palais des Festivals is our home for MIPTV and MIPFormats with all the facilities we need, so we have been able to quickly manage this unexpected transition from the hotel with minimal challenges, while creating a new experience for MIPDoc participants.
“The venue move actually accelerates the goal we had for 2021, which was to move MIPDoc into the Palais bringing the unscripted community under one roof, as part of the transformation of MIPTV,” Smith continued.
The change in location follows a year of restructuring MIPTV at Reed MIDEM that is attempting to inject new life into the spring television and content market as the television industry shifts its business model to refocus efforts on production and development.
The revamp has organizers centralizing MIPTV exhibitors within the Palais des Festivals in an effort to offer more flexible options to exhibitors and to Reed MIDEM. The move is also expected to save costs associated with renting space outside the walls of the Palais and allow the company to refocus on other initiatives.
MIPDoc features one of the largest digital screenings libraries for factual content, while also hosting a conference program, matchmaking events and a dedicated coproduction marketplace for international producers, buyers, commissioners and distributors.
The 2020 editions of MIPDoc and MIPFormats will take place on the weekend of March 28 and 29, while MIPTV will run March 30 to April 2.