People/Biz

Australia Broadcasting Corp. taps BBCS exec as content, distribution head

Former BBC Studios (BBCS) executive Roberta Allan has joined Australian pubcaster ABC as head of content curation and distribution within its Entertainment and Specialist division. Allan (pictured) will be responsible for managing ...
August 19, 2020

Former BBC Studios (BBCS) executive Roberta Allan has joined Australian pubcaster ABC as head of content curation and distribution within its Entertainment and Specialist division.

Allan (pictured) will be responsible for managing the distribution of all Australian content and acquisitions across ABC TV, ABC iview, ABC listen and on social media when she joins the pubcaster in November.

She joins the ABC from the Sydney-based office of BBC Studios where she served as head of advertising and programming for factual and kids’ content in Australia and New Zealand. The executive was also responsible for brand partnerships and commercial advertising for BBC Earth, CBeebies and BBC Brit channels in an acting capacity.

Her previous roles within BBCS include head of acquisitions in Australia and New Zealand, and head of programming for BBC Studios’ Australian channels of UKTV, BBC First, BBC Knowledge and CBeebies.

Before her time at BBCS, Allan was a programming manager for the channels TV1 and SF Australia, with responsibility for programming, acquisitions and media planning.

“Roberta has an excellent track record of success over 15 years in the media industry, including a deep involvement with broadcasting across Australia and New Zealand,” said Michael Carrington, ABC’s director of entertainment and specialist.

He added: “She has great expertise in innovative programming and multichannel management. I am particularly excited to work with Roberta in building on the success of ABC iview and ABC listen, and confident that she will lead our content curation and distribution teams with passion and verve, particularly for our digital audiences.”

About The Author
Jillian Morgan is the Associate Editor at Realscreen with a background in journalism and digital marketing. She joined the publication in 2019 after serving as the assistant editor to trade publications HPAC and On-Site. With a bachelor of journalism from the University of King's College in Halifax, she also works as a freelance writer and fact-checker.

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