People/Biz

SFFILM appoints Lauren McBride as director of artist development

San Francisco-based non-profit film organization SFFILM has appointed independent producer Lauren McBride as director of artist development, effective September 8. McBride (pictured) will be responsible for building out the organization’s growing slate ...
August 21, 2020

San Francisco-based non-profit film organization SFFILM has appointed independent producer Lauren McBride as director of artist development, effective September 8.

McBride (pictured) will be responsible for building out the organization’s growing slate of programs under the SFFILM Makers banner that are aimed at supporting indie filmmakers through grants, fellowships, residencies and creative consultations.

SFFILM Makers provides strategic and creative resources to indie directors through grants, fellowships, residencies, and individual consultations, having disbursed more than US$7.5 million since 2009 to 200-plus feature projects.

An experienced independent producer, McBride began her career in consulting and operations management before serving as a program manager at Google, where she supported the development of original content for YouTube. She was additionally a 2017 Sundance Creative Producing Lab Fellow and a 2018 Film Independent Producing Lab Fellow.

McBride’s production credits include Tayarisha Poe’s feature narrative film Selah and the Spades, and a forthcoming episodic series based on that film currently in development at Amazon.

“Lauren’s tremendous creative instincts, empathy and strategic vision make her perfectly suited to forge a strong path for the critical work of championing emerging storytellers both regionally and from around the world,” said Anne Lai, who joined SFFILM as executive director in January, in a statement.

“I’ve had the great pleasure of consulting with SFFILM on several projects, and am inspired by the work they do to support filmmakers as they develop their work and navigate their careers,” added McBride. “I look forward to helping guide the organization’s work to support emerging talent both in the Bay Area and around the world, and ensure that we are making space and creating opportunities for these brilliant, diverse artists to share their stories.”

About The Author
Barry Walsh is editor and content director for realscreen, and has served as editor of the publication since 2009. With a career in entertainment media that spans two decades, prior to realscreen, he held the associate editor post for now defunct sister publication Boards, which focused on the advertising and commercial production industries. Before Boards, he served as editor of Canadian Music Network, a weekly music industry trade, and as music editor for HMV.com. As content director, he also oversees the development of content for the brand's market-leading events, the Realscreen Summit and Realscreen West, as well as new content initiatives.

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