ViacomCBS-owned UK broadcaster Channel 5 has ordered the influencer-led series Go Green With The Grimwades for its multiplatform pre-school strand, Milkshake!
Produced by Doc Hearts, the 10 x 10-minute fact-ent reality-based environmental series will encourage young audiences to become more aware of their impact on the environment and what they can do at home to make small changes.
Along the way, they’ll have help from YouTube family, the Grimwades, consisting of the mom, dad and their six home-schooled children, who have more than 24 million channel views and 228,000 subscribers.
Each episode will follow the family as they accept challenges to cut waste and protect the planet, inspired by five key themes: reduce, recycle, repair, reuse and refuse.
Topics will include plastic awareness, using water efficiently, connecting with nature, reusing clothes and the benefits of a zero waste household. In addition, soft learning will be embedded into the show, including numeracy, literacy and STEM.
The series was commissioned with support from the government-funded Young Audiences Content Fund (YACF), through the British Film Institute (BFI).
Go Green With The Grimwades is the latest addition to Milkshake!’s raft of YACF-funded series, joining animation and live action series.
Last month, Channel 5′s Milkshake! aired content by three winners of the BFI’s See Yourself on Screen Challenge. The challenge, which was run by the YACF, saw winning entrants mentored by celebrity experts, before their ideas were produced into two-minute programs.