Plimsoll Productions, the Bristol-based natural history prodco behind titles such as Hostile Planet and Yellowstone Live, has acquired a full stake in Magnify Media, the specialist distributor helmed by Andrea Jackson.
Plimsoll had previously taken a minority stake in the British sales house in 2016, which provided Magnify with the exclusive rights to distribute Plimsoll’s catalog.
Jackson (pictured) launched Magnify in September 2015 as a specialist distribution and rights management company. The outfit works with producers, rights owners and broadcasters to develop and promote rights to the global marketplace.
Magnify currently represents projects from such rights owners as Argonon, Rare TV, NRK, YLE, Seventh Art Productions, Kite Entertainment and CNN International. Notable titles in its catalog include Fittest Family, Doctors Vs. Internet, Rescue Dog to Super Dog and Cash in the Attic.
The distributor will represent a raft of titles at this year’s digital MIPCOM market, including two Plimsoll formats in Channel 4′s Good with Wood and BBC’s Unique B&B.
“Magnify has just had its best year ever,” said Grant Mansfield, founder and chief executive of Plimsoll Productions, in a statement. “This is a natural development and logical evolution to our longstanding relationship which will enable Andrea and her newly expanded team to maximize value for all the rights holders she represents.”
“We will continue to bring passion and energy to all that we do, and now with Plimsoll’s investment and resources, we can super-charge the business which is to the advantage of all the brilliant rights owners whom we represent,” added Jackson.