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TCA ’21: YouTube Originals sets unscripted projects with Alicia Keys, Quavo

YouTube Originals has unveiled its upcoming slate of programming at the Television Critics Association (TCA) 2021 Winter Press Tour, including an untitled project featuring Alicia Keys and Supreme Courts (w/t), ...
February 17, 2021

YouTube Originals has unveiled its upcoming slate of programming at the Television Critics Association (TCA) 2021 Winter Press Tour, including an untitled project featuring Alicia Keys and Supreme Courts (w/t), featuring rapper Quavo.

The Untitled Alicia Keys Project docuseries, premiering later this year, will be produced by Westbrook Media; while Supreme Courts (w/t), airing this summer, is billed as a Quavo original idea produced by Critical Content.

Supreme Courts (w/t), a special from the #YouTubeBlack Voices Fund, will see Quavo explore communities across the U.S. through the lens of famous streetball courts with the help of NBA stars who call these cities home. Tom Forman, Jenny Daly, Quavo, and Brian Sher serve as executive producers.

Also on YouTube’s slate, K-Pop Evolution from Emmy and Peabody-winning Banger Films will delve into the past, present and future of the music genre. The docuseries will premiere March 31.

The projects join upcoming YouTube Originals titles such as Done+Dusted’s Black Renaissance, premiering Feb. 26; and four-part docuseries Demi Lovato: Dancing with the Devil (pictured), which is set to open SXSW 2021. The series is directed and executive produced by Michael D. Ratner, and produced by OBB Pictures and SB Projects.

In a keynote conversation at the 2021 Realscreen Summit, YouTube’s global head of original content Susanne Daniels talked unscripted and documentary programming.

Across all verticals, Daniels shared advice for producers at the Summit looking to pitch.

“You have to think about it in terms of YouTube. Whether that means YouTubers are in it or it’s shorter form content or it’s interactive. Things that take advantage of product features on YouTube that could only be done on YouTube, things that are live streamed or interactive, we’re always interested in hearing about.”

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