PBS Distribution, a joint venture of PBS and GBH Boston, has promoted co-president Andrea Downing to president.
Downing (pictured) will provide strategic, financial and operational leadership for PBSd as the organization looks to expand the reach of public media content across digital platforms.
The executive took up her former role in 2009. As co-president, she worked to grow and diversify PBSd’s portfolio of businesses, including the addition of six direct-to-consumer VOD services.
Downing previously spent nearly a decade as PBS’s VP of home entertainment and partnerships. She also served as director of operations at Discovery from 1995 to 2000.
PBSd offers more than 4,000 hours of factual, scripted and children’s programming.
“Andrea is an accomplished executive who has guided PBS Distribution’s path from a startup to a global company with far-reaching impact,” said Paula Kerger, president and CEO of PBS, in a statement. “We are grateful for her ongoing leadership to ensure that PBSd continues to adapt, evolve and thrive in the modern media landscape.”