Apple TV+ has ordered a docuseries from McMillion$ directors James Lee Hernandez and Brian Lazarte about the controversial 1996 Pepsi commercial that promised a Harrier jet in exchange for seven million Pepsi Points.
The Jet will tell the story behind the “Drink Pepsi, Get Stuff” promotional campaign, taking an “entertaining and nostalgic deep dive” into 1990s pop culture and the events that transpired after someone attempted to cash in their points for a Harrier fighter jet.
Emmy-nominated filmmakers Hernandez and Lazarte (pictured) will direct and executive produce through their FunMeter banner.
The series joins Apple TV+’s lineup of documentaries and docuseries including Boys State, Beastie Boys Story, Billie Eilish: The World’s A Little Blurry, Dear… and Visible Out on Television.
Upcoming titles include the documentary event series The Supermodels from Brian Grazer and Ron Howard’s Imagine Documentaries, to be directed by two-time Academy Award winner Barbara Kopple.
The streamer most recently signed a multi-year programming partnership with women’s rights activist and Nobel laureate Malala Yousafzai and her production company Extracurricular to create documentaries and scripted originals.