People/Biz

Fremantle completes purchase of Tel Aviv prodco Abot Hameiri

Abot Hameiri, the popular Tel Aviv-based production unit responsible for the Israeli productions of Got Talent, Survivor and The X Factor, has been fully purchased by Fremantle Productions. London-based Fremantle has ...
April 12, 2021

Abot Hameiri, the popular Tel Aviv-based production unit responsible for the Israeli productions of Got Talent, Survivor and The X Factor, has been fully purchased by Fremantle Productions.

London-based Fremantle has increased the 51% stake it purchased in 2016 of the 2006 company founded by Eitan Abot and Guy Hameiri to 100%, although financial terms were undisclosed.

Responsible for a number of top-rated, award-winning programs across the scripted, entertainment and reality spaces, the company’s original intellectual properties include Power Couple (pictured; produced in 14 markets) and Hear Me, Love Me, See Me (produced in 12 markets.)

In 2020, Abot Hameiri’s Find Me Somebody To Love, its latest reality dating format, premiered as the week’s highest rated show on Reshet 13, earning a quick second season recommission.

The Israeli production home for such global Fremantle franchises as Got Talent and Survivor has also announced that The X Factor will return on Reshet 13 this summer with Simon Cowell serving as a judge, as well as Eurovision Song Contest winner Netta.

In a statement, Andrea Scrosati, chief operating officer at Fremantle, welcomed Abot Hameiri in whole to the Fremantle family: “Guy and Eitan are the perfect example of creative talent at its best, and we are incredibly proud that their vision, constant innovation and impeccable execution is now fully part of the Fremantle family.

“The potential of the IP, of the stories and of the talent which the team at Abot Hameiri bring together is huge. I have no doubt that the incredible success the company has enjoyed in Israel and internationally will continue to grow globally.”

Co-founder Hameiri was equally pleased: “We are very excited to see Abot Hameiri continue to grow within the Fremantle family.

“Israel is a highly creative country and through our partnership with Fremantle, the team at Abot Hameiri has been able to showcase this and bring genre-defining shows to the wider international market.”

Fremantle’s acquisition of Abot Hameiri is part of a global creative investment strategy has recently found Danish scripted label Miso, Dutch label Fiction Valley, Italian producers Wildside and The Apartment, French label Kwai and others gathered under the corporate umbrella.

Fremantle owns an international network of production teams, companies and labels in over 30 countries, produce in excess of 12,000 hours of original programming annually and distributes over 30,000 hours of content in more than 180 territories.

About The Author
Jillian Morgan is a special reports editor at realscreen with a background in journalism and digital marketing. She joined the publication in 2019 after serving as the assistant editor to trade publications HPAC and On-Site. With a bachelor of journalism from the University of King's College in Halifax, she also works as a freelance writer and fact-checker.

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