People/Biz

Fugitive rebrands as Arrested, sets up U.S. office; Merrily Ross to lead unscripted

UK-based Fugitive is rebranding to Arrested Industries and upping Merrily Ross (pictured left) to CEO of unscripted. The decision will see Anthony Kimble (right), who founded the indie in 2019, relocate to Los Angeles ...
April 22, 2021

UK-based Fugitive is rebranding to Arrested Industries and upping Merrily Ross (pictured left) to CEO of unscripted.

The decision will see Anthony Kimble (right), who founded the indie in 2019, relocate to Los Angeles this summer to run the new venture as CEO of scripted.

Ross, who joined the company in 2019, will operate out of the existing London base. She previously served as EVP of non-scripted content.

Kimble said in a statement: “While I was flying solo when I established Fugitive, I always had ambitions to develop the business rapidly — and these ambitions were turbo-charged when Merrily joined me as a partner. We now start the next phase in our story as a revitalised Arrested Industries, with focused scripted and unscripted divisions, healthy development slates in each, a growing catalogue of completed shows for distribution, an international sales team in place and new partnership ventures.”

Kimble said the rebrand and the move to LA is “no coincidence.”

“It now feels right to embed ourselves with the creative community in the US so that we can do the very best for our clients and collaborators on both sides of the pond. The pandemic has shown, of course, that we can all work anywhere. However, I believe it will be to Arrested Industries’ benefit if we are able to operate in the same time zone, can readily take meetings face-to-face, and be closer to the main hubs of major studios and global streamers as their strategies evolve.”

About The Author
Barry Walsh is editor and content director for realscreen, and has served as editor of the publication since 2009. With a career in entertainment media that spans two decades, prior to realscreen, he held the associate editor post for now defunct sister publication Boards, which focused on the advertising and commercial production industries. Before Boards, he served as editor of Canadian Music Network, a weekly music industry trade, and as music editor for HMV.com. As content director, he also oversees the development of content for the brand's market-leading events, the Realscreen Summit and Realscreen West, as well as new content initiatives.

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