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Barcroft Studios, Calico team for Alice Gu-directed Snap series “As I Am”

Factual producer Barcroft Studios and Calico have partnered to coproduce the unscripted series As I Am for Snap. Directed by Alice Gu, director of The Donut King, the six x six-minute ...
May 25, 2021

Factual producer Barcroft Studios and Calico have partnered to coproduce the unscripted series As I Am for Snap.

Directed by Alice Gu, director of The Donut King, the six x six-minute series follows six individuals who shed light on and celebrate the diverse experience of being Asian American in 2021.

Each episode follows a central character as they share their culture and history, challenge stereotypes and address discrimination and hate crimes — from a campaigner fighting to protect senior citizens from violence to a stand-up tackling stereotypes of Asians in comedy.

Executive producers are John Farrar for Barcroft Studios and Danny Lee for Calico. Ellie Winstanley and Alex Mucadum are producers for London-based Barcroft Studios, part of Future plc.

As I Am is Barcroft Studios’ fourth Snap Original, following Mind Yourself, Frontline Heroes and Free Tuition.

“As a first-generation Asian American who grew up in the face of racism, this recent wave of hate crimes stoked by fear has turned the clock back dramatically,” Calico’s Lee said in a statement.

“Thanks to our partners at Snap and Barcroft for taking the initiative in addressing the problem organically by providing a platform to show Asian Americans as multidimensional, and ultimately proving we are not your enemy.”

Los Angeles-based Calico is a BIPOC-owned production company and branded agency behind such titles as Hulu’s Defining Moments; 30 for 30′s Friedman’s Shoes; PBS’s Breaking Big; Netflix/Red Bull TV’s After the Raids; and Complex’s Sole Origins.

Photo: Jenna Dupuy in As I Am

About The Author
Jillian Morgan is the Associate Editor at Realscreen with a background in journalism and digital marketing. She joined the publication in 2019 after serving as the assistant editor to trade publications HPAC and On-Site. With a bachelor of journalism from the University of King's College in Halifax, she also works as a freelance writer and fact-checker.

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