Former NBCUniversal executive Adam Stotsky is joining Religion of Sports as president.
Stotsky (pictured) will lead content (non-fiction, scripted and audio), audience development, talent management and brand partnership teams for the mediaco founded by Gotham Chopra, Michael Strahan and Tom Brady, and led by CEO Ameeth Sankaran.
A 19-year NBCUniversal veteran, Stotsky is the former president of NBCU’s E! Entertainment and Esquire Network media brands.
There, he oversaw the growth of E! News and spearheaded the partnership between NBCUniversal and Hearst magazines, which led to the creation and launch of Esquire Network.
Stotsky also served as the general manager of G4 Media, the predecessor to Esquire Network; chief marketing officer for NBC Entertainment; and EVP, global brand strategy and market development at Syfy.
Prior to his time with NBCUniversal, he was VP of marketing at Discovery Communications.
“What drew me to Religion of Sports is its unique point of view that pushes the boundaries of a traditional ‘sports doc,’ leveraging sports as a way to explore and understand ourselves and society at large. These stories have the rare ability to resonate with audiences beyond the avid sports fan. I am honored to join this innovative team of talented storytellers, producers and directors, and extend the reach of Religion of Sports content across new verticals,” Stotsky said in a statement.
“I first met Adam over a decade ago while we were both working in very different roles at very different companies. When we re-connected about a year ago and I listened to the amazing 20 year journey he’d been on at NBCUniversal and then contemplated where we were in our growth stage at ROS, it made all the sense in the world to lobby him to come aboard. Then a pandemic happened, but we survived and here we are — better and stronger — and with a real president as a part of our expanding enterprise. And away we go,” Chopra added.
Religion of Sports’ catalogue includes the Chopra-helmed Kobe Bryant’s Muse, Showtime’s Shut Up and Dribble, Apple TV+’s The Greatness Code, Facebook Watch’s Tom vs. Time, and others.
The company recently announced the next installment in its ‘Versus Series’ on Facebook Watch, Simone vs. Herself, which premieres next week.
Last year, Religion of Sports raised $10 million in funding led by Elysian Park, Advancit Capital, co-founded by Shari Redstone, and Courtside Ventures, to support its multimedia slate.