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Discovery+ set for launch in Canada

Discovery Inc. will launch its Discovery+ streaming service in the Canadian market next Tuesday, October 19. The launch will give Canadian viewers access to new series from popular non-fiction franchises like ...
October 12, 2021

Discovery Inc. will launch its Discovery+ streaming service in the Canadian market next Tuesday, October 19.

The launch will give Canadian viewers access to new series from popular non-fiction franchises like Fixer Upper: Welcome Home, 90 Day: The Single Life and Naked and Afraid Of Love, as well as Discovery+ originals like Unseamly: The Investigation of Peter Nygard, No Responders Left Behind, Bobby and Giada in Italy, Queen of Meth and Love in Paradise. Discovery+ also features popular personalities like Guy Fieri, Drew and Jonathan Scott, Zak Bagans and Dr. Pimple Popper.

Additionally, more than 1,000 episodes of Discovery’s most popular series will be subtitled in French at launch in the Canadian market.

The Canadian launch of Discovery+ brings viewers more than 200 exclusive original series across popular genres like true crime, home, relationships, food, paranormal and nature. Viewers will also have access to 60,000 episodes of current and classic shows from Discovery’s portfolio of networks, including HGTV, Food Network, TLC, ID, OWN, Travel Channel, Discovery Channel, Animal Planet and Magnolia Network. Discovery+ also boasts the largest streaming collection of natural history content from the BBC.

At launch, Discovery+ will be available on numerous platforms and devices in Canada, including Amazon Fire TV and Fire TV Smart TVs; iPhone, iPad, iPod touch and Apple TVs; Google devices and platforms including Android phones and tablets, Google TV and other Android devices as well as Google Chromecast and Chromecast built-in devices; through the Microsoft Store on Xbox One and Xbox Series X/S devices; the Roku platform; and Samsung Smart TVs, 2017 and newer.

“We are thrilled to launch Discovery+ in Canada, a country of devoted Discovery fans and home to many of the most beloved stars in our family,” JB Perrette, president and CEO of Discovery streaming and international, said in a release. “Discovery+ is one of one: the definitive real life streaming service, and we deliver the best streaming value to our fans. We know it will resonate with our loyal audience in Canada, as we continue to roll the service out to a number of key markets around the world throughout the rest of 2021.”

Discovery is entering the Canadian market with an integrated marketing partnership with Corus Entertainment, capitalizing on Corus and Discovery’s long-standing joint venture. The partnership will introduce Canadians to Discovery+ via Corus media assets including linear networks, radio, digital, and social platforms.

“We are excited to build on over 20 years as joint venture partners with Discovery in Canada,” said Doug Murphy, president and CEO of Corus Entertainment. “As the country’s leader in lifestyle content, Corus’ extensive suite of media assets provide broad scale and reach to audiences seeking to experience Discovery’s deep library of world class content wherever they are. With our expertise in driving discoverability and brand recognition, we look forward to supporting the growth of Discovery+ in Canada.”

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