The History Channel has announced a June premiere for the latest entry in the network’s “…That Built” franchise, a new non-fiction series covering origin stories of the alcohol, gambling, sex and tobacco industries in the U.S.

Debuting on June 12, The Booze, Bets and Sex That Built America is a three-part series focusing on the men and women who created commercial empires founded on the vices and desires of the public. Subjects covered include Tennessee whiskey czar Jasper “Jack” Daniel; beer magnate Adolphus Busch; tobacco pioneer James Buchanan “Buck” Duke; condom kingpin Julius Schmid; and racketeer and numbers queen Stephanie St. Clair.

The series was produced for The History Channel by Lucky 8 and Smash Awesome Entertainment. Kim Woodard, Greg Henry, Isaac Holub, George Kralovansky and Irfan Rahman serve as executive producers for Lucky 8, with Yoshi Stone and Shuli Stone executive producing for Smash Awesome and Jim Pasquarella and Mary E. Donahue for The History Channel. A+E Networks holds global distribution rights.