Crave orders docuseries on Montreal influencer drug scandal

Set for a December release, the three-part series is produced by Montreal's Urbania and Connect3.
July 12, 2022

Bell Media–owned streaming service Crave has ordered a docuseries about the real-life story of Montreal-based social media influencers caught up in a global drug trafficking network.

Produced by Montreal’s Urbania and Connect3 and directed by Sébastien Trahan (Corruption: Les révélations choc de la commission Charbonneau), Cocaine, Prison & Likes: Isabelle’s True Story will be released to English- and French-language audiences on Crave in December. The three-part series will tell the story of Isabelle Lagacé, who shares personal details of how a cruise with fellow influencer Mélina Roberge led to them serving time in prison following one of the largest cocaine seizures in Australia’s history.

Executive producers on the series include Urbania’s Philippe Lamarre and Annie Bourdeau and Connect3′s Pablo Salzman and Andre Barro.

The story of Lagacé and Roberge has also been the subject of a scripted feature, titled Sugar, with Connect3 serving as a coproducer with B.C.’s Sepia Films and Mexico’s Kanan Films. The film has already been acquired by Amazon Prime Video as a Canadian Amazon Original film. Cineflix Rights handles distribution.

Crave has previously greenlit the original documentary King of Coke from the two prodcos, which was listed as part of the streamer’s 2022-23 slate and initially announced as part of Bell Media’s 2021 upfront lineup.

By Kelly Townsend, Playback Online

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Andrew Jeffrey joined Realscreen in 2021 as its news editor. Here, he helps to oversee assignment, reporting and editing for Realscreen's daily newsletter. Prior to his work covering documentary and non-fiction film and TV, he worked as a reporter and associate producer for CBC Edmonton, and as a reporter for The Star Calgary, where he covered daily news on beats such as local and provincial politics, health care and harm reduction, sports and education. His work has appeared in other Canadian news outlets such as TVO, the Edmonton Journal and Avenue Magazine.