Creator-led content may become “new center of gravity for media and entertainment”: Deloitte report

The challenge for streamers and linear television to retain the eyeballs and interest of younger generations versus the pull of social media and creator-led content is intensifying, according to Deloitte’s ...
March 25, 2025

The challenge for streamers and linear television to retain the eyeballs and interest of younger generations versus the pull of social media and creator-led content is intensifying, according to Deloitte’s ...

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About The Author
Barry Walsh is editor-in-chief and content director for Realscreen, and has served as editor of the publication since 2009. With a career in entertainment media that spans two decades, prior to Realscreen, he held the associate editor post for now defunct sister publication Boards, which focused on the advertising and commercial production industries. Before Boards, he served as editor of Canadian Music Network, a weekly music industry trade, and as music editor for HMV.com. As content director, he also oversees the development of content for the brand's market-leading events, the Realscreen Summit and Realscreen West, as well as new content initiatives.

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