Going ‘Undercover’ pays off for Studio Lambert

CBS took a gamble on the new reality show Undercover Boss by giving it a prime spot for its premiere - right after the Super Bowl. That gamble paid off, with 38.6 million viewers, and has translated into a continued strong presence on Sunday nights. The show's creator, Studio Lambert CEO Stephen Lambert, talks to realscreen about the differences between the show's UK and U.S. versions, and about his jam-packed slate.

March 1, 2010

CBS took a gamble on the new reality show Undercover Boss by giving it a prime spot for its premiere - right after the Super Bowl. That gamble paid off, with 38.6 million viewers, and has translated into a continued strong presence on Sunday nights. The show's creator, Studio Lambert CEO Stephen Lambert, talks to realscreen about the differences between the show's UK and U.S. versions, and about his jam-packed slate.