Tired of facing the same rights issues with broadcasters, a newly formed union called the European Coordination of Audiovisual Distributors (ecad) is taking a stand. 'Each European distributor fights roughly the same fights and we want to preserve our companies' place in the market,' says Guy Knafo, gm of Paris-based distrib 10 Francs. 'The channels want more and more programming and we agree to sell more and more, but we need the rights to be valorized and evaluated.'

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