Going for the Green

For most of the new millennium, audience fatigue with preachy eco programs meant the topic virtually disappeared from the air. However, viewers are once again showing interest in enviro programming. Current events such as Hurricane Katrina, rising oil prices and the Asian tsunami have helped create a thirst for eco info, and global warming is shaping up to be the hot topic this spring. Major event docs tackling the topic are upcoming from Discovery, hbo, pbs and the bbc. But even well-trod environmental topics like the destruction of rainforests are performing well with audiences again.