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POV: (Al)luring women

Often associated with its testosterone-heavy shows (think Ice Road Truckers, Monster Garage and Deadliest Catch), Burbank's Original Productions is extending its efforts into the women's arena and has named Kerri Zane as its VP of women's programming. Original recently debuted Twister Sisters, which follows two sisters and their tornado-tracking tour business, on WE: Women's Entertainment. Zane is developing factual that reflects the prodco's specialty of celebrating working-class heroes. The twist is that it's heroines that will rule in Zane's content
January 1, 2008

Often associated with its testosterone-heavy shows (think Ice Road Truckers, Monster Garage and Deadliest Catch), Burbank's Original Productions is extending its efforts into the women's arena and has named Kerri Zane as its VP of women's programming. Original recently debuted Twister Sisters, which follows two sisters and their tornado-tracking tour business, on WE: Women's Entertainment. Zane is developing factual that reflects the prodco's specialty of celebrating working-class heroes. The twist is that it's heroines that will rule in Zane's content

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