SQUAWK box: What’s a feature worth?

The dismal record of docs at the box office is frequently a hot topic, but no one has put their spin on it quite like Sheila Nevins. Nevins, president of hbo documentary, said in her interview at Hot Docs in April that docs receive their largest audience on television, and a doc in the theater is only likely to attract 'three guys in raincoats watching your film.'

June 1, 2008

The dismal record of docs at the box office is frequently a hot topic, but no one has put their spin on it quite like Sheila Nevins. Nevins, president of hbo documentary, said in her interview at Hot Docs in April that docs receive their largest audience on television, and a doc in the theater is only likely to attract 'three guys in raincoats watching your film.'