At the beginning of last night's annual Focal International Awards, in London's Royal Lancaster Hotel, the host Lord David Puttnam made an unusual plea: he promised a 'glittery table prize' for anyone who could come up with a deft phrase to replace the dreaded moniker 'footage industry.' Identity crisis notwithstanding, the evening was a chance to revel in just how critical the archive industry is to producing top-notch factual programming.

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