Oprah’s power of persuasion

Here's a preview of CNBC's documentary, The Oprah Effect, which explores the impact that Oprah Winfrey and her talk show have on businesses she promotes, which can go from near bankruptcy to multimillion dollar companies after a mention on the show.
May 27, 2009

Here's a preview of CNBC's documentary, The Oprah Effect, which explores the impact that Oprah Winfrey and her talk show have on businesses she promotes, which can go from near bankruptcy to multimillion dollar companies after a mention on the show.

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