TV

ORF successfully sells docs into Asia, Europe and the Americas

The Austrian Broadcasting Corporation ORF snagged a number of international sales for its docs and children's programs at this past MIPCOM. Among the deals made by ORF at MIPCOM, its HD-Universum docs, such as Wild Balkans, Prince of the Alps, Let it Snow and River without Frontiers, have sold into at least 18 countries, including Italy, Romania, Canada, Switzerland, Hungary and France. Beatrice Riesenfelder, head of ORF sales and acquisitions, says at MIPCOM she saw that: '...finally, buyers have again budgets for acquisitions. We have seen at MIPCOM that they are primarily interested in high quality, European content, which is very convenient for the ORF given its huge offer of such content.'

October 14, 2009

The Austrian Broadcasting Corporation ORF snagged a number of international sales for its docs and children's programs at this past MIPCOM. Among the deals made by ORF at MIPCOM, its HD-Universum docs, such as Wild Balkans, Prince of the Alps, Let it Snow and River without Frontiers, have sold into at least 18 countries, including Italy, Romania, Canada, Switzerland, Hungary and France. Beatrice Riesenfelder, head of ORF sales and acquisitions, says at MIPCOM she saw that: '...finally, buyers have again budgets for acquisitions. We have seen at MIPCOM that they are primarily interested in high quality, European content, which is very convenient for the ORF given its huge offer of such content.'