NFB gets app-happy

Citing accessibility to its content as its prime motivation, the National Film Board of Canada has entered the mobile space with a bang. It's launched its first iPhone application this week, offering up hundreds of NFB films for streaming. The NFB says it's a first in terms of mobile content distribution in Canada, and it's an innovative approach on an international scale as well.
October 21, 2009

Citing accessibility to its content as its prime motivation, the National Film Board of Canada has entered the mobile space with a bang. It's launched its first iPhone application this week, offering up hundreds of NFB films for streaming. The NFB says it's a first in terms of mobile content distribution in Canada, and it's an innovative approach on an international scale as well.

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About The Author
Barry Walsh is editor-in-chief and content director for Realscreen, and has served as editor of the publication since 2009. With a career in entertainment media that spans two decades, prior to Realscreen, he held the associate editor post for now defunct sister publication Boards, which focused on the advertising and commercial production industries. Before Boards, he served as editor of Canadian Music Network, a weekly music industry trade, and as music editor for HMV.com. As content director, he also oversees the development of content for the brand's market-leading events, the Realscreen Summit and Realscreen West, as well as new content initiatives.

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