ITV expands with Norwegian, Israeli deals

The British commercial broadcaster has acquired Norwegian prodco Mediacircus and struck a development and production deal with Israeli broadcaster Reshet as part of a plan to expand its international content business. (Pictured: ITV Studios format Come Date with Me)
July 26, 2012

ITV has acquired Norwegian production company Mediacircus and formed a development and production partnership with Israeli broadcaster Reshet as part of the British commercial broadcaster’s plan to expand its international content business.

Founded in 2006 by Eldar Nakken and Jon Sverre Hoiden in 2006, Bergen-and-Oslo-based Mediacircus will become part of ITV Studios Nordic, which produces entertainment, factual and documentary programsĀ in Sweden, Norway, Denmark and Finland. The company currently has seven shows in production, including the ITV Studios format Come Date with Me (pictured).

Meanwhile, the Reshet deal will see ITV Studios jointly source, develop and produce formats in Israel for both the Israeli commercial channel and the international market. Reshet’s original formats include Comedians At Work, Step Family and The Money Pump.

“We are now beginning to build on our strengths with selective investments and partnerships at home and abroad,” said Kevin Lygo, ITV Studios’ managing director, in a statement. “These announcements mark an important chapter in our growth story as we progress our plan to develop our creative pipeline and strengthen our production capability.”

“Israel has exploded on to the television market as a creative hothouse and has become a major exporter of wonderful shows,” said Paul Buccieri, managing director of ITV Studios International and president/CEO ITV Studios America. “We will not only be combining our creative talents to develop new formats, but will also be using ITV Studios’ production and distribution expertise to create a pipeline of shows with international appeal for export globally.”

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