China’s Jiangsu to produce “Stars In Danger” diving format

Banijay International has licensed its celebrity diving format Stars In Danger: High Diving to Chinese broadcaster Jiangsu Satellite Channel, which will produce a local version of the series in-house.
November 29, 2012

Paris-based distributor Banijay International has licensed the celebrity diving format Stars In Danger: High Diving (10 x 90 minutes) to Chinese broadcaster Jiangsu Satellite Channel.

The Chinese version of the format will be produced in-house by Jiangsu TV and premiere next spring. The series follows celebrities from the worlds of music, television, film and pop culture as they get a crash course in diving from the country’s elite professionals before taking to the high diving board at an Olympic-sized pool in front of a live studio audience.

“China is becoming an increasingly important format market, as we see more and more international hit formats traveling there,” said Karoline Spodsberg, managing director for Banijay International.

First produced by Banijay Group company Brainpool for German broadcaster ProSieben in 2004, the series also recently sold to Fox in the United States, TV2 in Norway and TV3 in Sweden.

About The Author
Barry Walsh is editor and content director for realscreen, and has served as editor of the publication since 2009. With a career in entertainment media that spans two decades, prior to realscreen, he held the associate editor post for now defunct sister publication Boards, which focused on the advertising and commercial production industries. Before Boards, he served as editor of Canadian Music Network, a weekly music industry trade, and as music editor for As content director, he also oversees the development of content for the brand's market-leading events, the Realscreen Summit and Realscreen West, as well as new content initiatives.