PBS ups programming execs Kelley, Gardner

The U.S. pubcaster has promoted Michael Kelley (pictured, left) to senior VP of programming and business affairs, and Bill Gardner (right) to VP of programming and development.
April 11, 2014

PBS has promoted two programming executives.

Former VP of strategy and operations Michael Kelley (pictured, left) is now the U.S. pubcaster’s senior VP of programming and business affairs. In the new role, he will develop and integrate content and business strategy for general audience and children’s programming.

Kelley manages the general audience programming team, which negotiates production agreements and analyzes production schedules and budgets. He also heads up content services, which manages program delivery and packaging.

Prior to joining PBS in 2008, he was a management consultant and worked in corporate strategy and production development at AOL.

Bill Gardner (pictured above, right), who joined the network in 2012 as director of general audience programming, has been promoted to VP of programming and development.

He will develop PBS’s programming strategy and oversee development and programming of science, natural history, cultural and current events for primetime. He also heads up multi-platform content initiatives.

Gardner previously spent a decade in the independent production world as a showrunner, director, producer and writer, and worked as an executive producer at Discovery Studios.

Both will continue to report to Beth Hoppe, chief programming executive and general manager for general audience programming.

About The Author
Barry Walsh is editor and content director for realscreen, and has served as editor of the publication since 2009. With a career in entertainment media that spans two decades, prior to realscreen, he held the associate editor post for now defunct sister publication Boards, which focused on the advertising and commercial production industries. Before Boards, he served as editor of Canadian Music Network, a weekly music industry trade, and as music editor for As content director, he also oversees the development of content for the brand's market-leading events, the Realscreen Summit and Realscreen West, as well as new content initiatives.