FYI plates “Rusty’s Rockfeast” for July debut

A+E Networks' FYI has set a July 23 premiere date for the musical performance and farm-to-table cooking series Rusty's Rockfeast: Backstage with Zac Brown Band (pictured).
July 8, 2015

A+E Networks-owned FYI has set a July 23 premiere date for the musical performance and farm-to-table cooking series Rusty’s Rockfeast: Backstage with Zac Brown Band (pictured).

Produced by School of Humans, the seven-part series follows the Grammy-winning Zac Brown Band as it performs for fans across the U.S. while Southern Ground executive chef Rusty Hamlin prepares gourmet, locally-sourced, Southern-styled cuisine in his 18-wheel mobile kitchen for a few hundred supporters.

In each half-hour episode, Hamlin and his crew will arrive in a new city on the band’s tour schedule and, in a limited amount of hours, will visit local farms and markets to source fresh ingredients needed for the day’s intimate “eat and greet” meal.

Exec producers include Rusty Hamlin and Zac Brown, as well as School of Humans’ Chad CrowleyBrandon Barr and Nina Joseph-Makowski; and FYI’s Gena McCarthy and James Bolosh. The series airs at 10 p.m. EST/PST.

“It may seem like an impossible task to roll an entire restaurant around the country and whip up a completely new meal every night, but we truly love what we do,” said Hamlin in a statement. “What the crew and I pull off every night is nothing short of a culinary miracle. We feed fans and the band in a farm-to-table experience unlike any other.”

About The Author
Barry Walsh is editor and content director for realscreen, and has served as editor of the publication since 2009. With a career in entertainment media that spans two decades, prior to realscreen, he held the associate editor post for now defunct sister publication Boards, which focused on the advertising and commercial production industries. Before Boards, he served as editor of Canadian Music Network, a weekly music industry trade, and as music editor for As content director, he also oversees the development of content for the brand's market-leading events, the Realscreen Summit and Realscreen West, as well as new content initiatives.