Unscripted

NBC greenlights singing comp “The Stream”

NBC has commissioned a new reality singing competition series that will scour the internet and social media for the industry’s next singing sensation. The Stream will offer individuals the ability to ...
October 14, 2016

NBC has commissioned a new reality singing competition series that will scour the internet and social media for the industry’s next singing sensation.

The Stream will offer individuals the ability to upload videos of themselves singing to the program’s online platform, where it will become instantly available to the public to view and share their favorite artists.

The top 100 most-streamed musicians will then be invited to a showcase their talents in front of a panel of music industry titans. The judges will then select 30 artists who they will work closely with for one week, who will then choose and sign their three favorite artists.

After inking each artist, they will compete in weekly elimination-style performances, where the number of streams will determine who stays and who departs. The winner will be the most-streamed artist as chosen by the public.

The series, which is based on a Norwegian format of the same name, is produced by Universal Television Alternative Studio in association with Monster, TV2, Nordic World and Little Hill.

The deal was negotiated by Steve Wohl of Paradigm Talent Agency.

The Stream brilliantly uses technology and social media to draw music lovers in and make them a part of the process,” said Paul Telegdy, NBC Entertainment’s president of alternative and reality group, in a statement. “We’re excited to discover talent in this modern way and connect the best artists with the industry’s top star makers.”

About The Author
Barry Walsh is editor and content director for realscreen, and has served as editor of the publication since 2009. With a career in entertainment media that spans two decades, prior to realscreen, he held the associate editor post for now defunct sister publication Boards, which focused on the advertising and commercial production industries. Before Boards, he served as editor of Canadian Music Network, a weekly music industry trade, and as music editor for HMV.com. As content director, he also oversees the development of content for the brand's market-leading events, the Realscreen Summit and Realscreen West, as well as new content initiatives.

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