Travel Channel says it has struck a winning formula with its seasonal specialty programming.
The Scripps Networks Interactive-owned channel is releasing a follow-up to its “Dive Into Summer” event block, with a slate of programming designed to excite the winter weary.
“Dive into Winter,” which airs in the first month of the new year, includes a number of returning and new shows built upon the success of the summer-themed programs, which the channel says brought in over 10 million viewers.
Courtney White, senior VP of programming at Travel Channel, stated in a release that the new programming block aimed at giving viewers a “fantasy escape from the everyday.”
Returning shows include the Top Secret franchise with Top Secret Swimming Holes (pictured), which uncovers the world’s most unique, beautiful and extreme spots to splash down; Top Secret Beaches, which discovers the most tranquil and secluded beaches on Earth; and Top Secret Waterfalls, exploring the planet’s most majestic and hidden waterfalls.
Another successful series is Xtreme Waterparks, which as the name suggests, takes viewers into the baddest waterparks in the world, will debut six new episodes in January.
The winter-themed programming airs on Sundays at 9 p.m. ET/PT between Jan. 1 and 29.