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A+E, Snapchat team up on original content

A+E Networks and Snap Inc. have teamed up on a new unscripted show, Second Chance for Snapchat’s Discovery platform. Second Chance is the first unscripted show a network has produced for Snapchat that ...
February 10, 2017

A+E Networks and Snap Inc. have teamed up on a new unscripted show, Second Chance for Snapchat’s Discovery platform.

Second Chance is the first unscripted show a network has produced for Snapchat that isn’t based on an existing television brand or franchise, according to a press release from A+E.

Developed by A+E’s digital storytelling hub, 45th & Dean, the new Snapchat Show brings exes face to face to examine the breaking point of their relationship for the first time. In the setting, couples looking for closure will also perhaps find opportunities to reconcile.

“A+E’s investment in mobile storytelling is exactly what Snapchat Shows are all about: The ability to create premium and wholly original content for a mobile-first audience from some of the best storytellers in the world,” said Nick Bell, VP of content at Snap Inc., in a statement. “We are excited to break new ground with A+E Networks on our first unscripted series, with a concept that we think is raw and relatable.”

Second Chance is set to premiere on Snapchat in AprilThe series will feature eight weekly episodes, available for Snapchatters in the U.S., UK, Canada and Australia.

Snap’s partnership with A+E adds to a growing number of collaborations with networks offering Snapchat Shows as part of the app’s content lineup on its Discover page.

Other Shows include ABC’s The Bachelor: Watch Party, NBC’s The Voice and ESPN’s Game Day.

BBC’s Planet Earth II will debut on Snapchat on Feb. 17. Snap is also working with NBC, Turner and ABC to develop additional shows, including both scripted and unscripted series.

 

 

 

 

 

 

About The Author
Barry Walsh is editor and content director for realscreen, and has served as editor of the publication since 2009. With a career in entertainment media that spans two decades, prior to realscreen, he held the associate editor post for now defunct sister publication Boards, which focused on the advertising and commercial production industries. Before Boards, he served as editor of Canadian Music Network, a weekly music industry trade, and as music editor for HMV.com. As content director, he also oversees the development of content for the brand's market-leading events, the Realscreen Summit and Realscreen West, as well as new content initiatives.

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