People/Biz

Former Shine France exec to launch new prodco

Former Shine France chief operating officer Bouchra Réjani has joined French indie Federation Entertainment to launch WeMake, a prodco focused on unscripted, scripted and digital content. Prior to her new venture with Federation, Réjani oversaw ...
June 20, 2017

Former Shine France chief operating officer Bouchra Réjani has joined French indie Federation Entertainment to launch WeMake, a prodco focused on unscripted, scripted and digital content.

Prior to her new venture with Federation, Réjani oversaw the strategic business development, as well as the commercial and production departments for Shine France.

During her seven-year tenure, Shine France produced localized adaptations of such global formats as MasterChefThe VoiceOne Born Every MinuteSupernanny and Best Bakery. The company also launched original unscripted content that included The Big Music Quiz and Prodigies

“Federation has built strong ties with the market’s top platforms in the U.S. and Europe, and this is why I’m delighted to support Bouchra’s efforts with WeMake to create new formats for both French broadcasters and international platforms,” said Pascal Breton, CEO, Federation Entertainment, in a statement.

 

 

About The Author
Barry Walsh is editor and content director for realscreen, and has served as editor of the publication since 2009. With a career in entertainment media that spans two decades, prior to realscreen, he held the associate editor post for now defunct sister publication Boards, which focused on the advertising and commercial production industries. Before Boards, he served as editor of Canadian Music Network, a weekly music industry trade, and as music editor for HMV.com. As content director, he also oversees the development of content for the brand's market-leading events, the Realscreen Summit and Realscreen West, as well as new content initiatives.

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