Bonnie Pan heads to AwesomenessTV

Former Endemol Shine and Maker Studios exec Bonnie Pan will lead the Gen Z-focused brand in the newly created role.
July 27, 2017

Gen Z-focused media company Awesomeness has tapped former Endemol Shine Beyond exec Bonnie Pan to lead its flagship brand, AwesomenessTV, in the newly created role of head of network.

Pan will manage the strategy and programming for all video and editorial content across the brand’s YouTube channel, social media platforms as well as all owned and operated platforms, including Awesomeness News.

She will join Birk Rawlings and Carrie Franklin, the existing heads of DreamWorksTV and Awestruck, respectively.

Working alongside Pan will be Awesomeness’ senior executives including Shelley Zimmerman, head of Awesomeness’ Television Studio; Paula Kaplan, who heads up talent from the company and oversees the creator network; and Matt Kaplan of Awesomeness Films.

Pan is one of the first hires made by Jordan Levin, the company’s new CEO, to whom she will report alongside company president Brett Bouttier.

Prior to Awesomeness, Pan worked at Endemol Shine Beyond and produced Capturing Everest, a VR-laced film project about Mount Everest that was distributed on Time’s Life VR platform. She was also behind the holiday music special The Keys of Christmas, directed by Dave Meyers for YouTube Red.

Pan was also formerly EVP of programming at Maker Studios, where she worked with gaming, lifestyle, family and entertainment channels.

The move follows recent executive hires at AwesomenessTV’s Europe office based out of London.

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About The Author
Barry Walsh is editor and content director for realscreen, and has served as editor of the publication since 2009. With a career in entertainment media that spans two decades, prior to realscreen, he held the associate editor post for now defunct sister publication Boards, which focused on the advertising and commercial production industries. Before Boards, he served as editor of Canadian Music Network, a weekly music industry trade, and as music editor for As content director, he also oversees the development of content for the brand's market-leading events, the Realscreen Summit and Realscreen West, as well as new content initiatives.