AMC Networks International (AMCNI) UK has upped Louise Cottrell from VP to senior VP of affiliate sales.
In her expanded role, Cottrell (pictured) will oversee and manage channel sales and channel development across Africa, Middle East, Poland, Israel and Turkey.
Reporting into Ed Palluth, executive VP of global distribution, Cottrell will be working across AMCNI’s portfolio of channels, which include AMC, SundanceTV, CBS Reality, JimJam, Odisseia, CBS Action, CBS Europa, EVA, Outdoor Channel, Extreme Sports Channel and associated services.
Since AMC Networks’ acquisition of Chello Media, which she joined in 2002, Cottrell has worked to roll out the AMC and SundanceTV channel brands across the region alongside the rest of the portfolio. Based in London, she has overseen launches of AMC across Africa, the Middle East, Poland and Israel and, more recently, the launch of SundanceTV in South Africa.
Prior to joining AMCNI UK, Cottrell spent seven years at The Travel Channel as head of affiliate sales and marketing. She also enjoyed a marketing career within The Economist’s Intelligence Unit.
“Louise is a highly experienced media executive with an innate understanding of AMCNI’s channel brands and a prodigious knowledge of the markets in which she works,” said Palluth in a statement. “Having already helped to increase the distribution of AMC and SundanceTV into new territories as well to expand the entire portfolio across brands, I’m looking forward to working with Louise on our next phase of growth.”