Viacom-owned kids net Nickelodeon has appointed Rob Bagshaw to the newly created position of executive vice president of unscripted content, effective immediately.
In his new role, Bagshaw will be tasked with leading development and production of unscripted content across all formats and platforms. The range of programming spans everything from reality competition shows to marquee live events similar to Kids’ Choice Awards and Kids’ Choice Sports.
Based out of the network’s Burbank, California headquarters, Bagshaw will report to Nickelodeon president Brian Robbins.
Bagshaw most recently served as an executive producer on YouTube’s upcoming series, If I Could Tell You Just One Thing with Priyanka Chopra, and E!’s forthcoming The Funny Dance Show.
Previously, Bagshaw served as SVP and head of Bunim/Murray Productions’ New York office. He also held the positions of executive producer of current programming and development at BBC Worldwide Productions, and was the head of international programming for British-based prodco Mentorn Media.
Bagshaw brings more than two decades of unscripted television experience to Nickelodeon, having previously produced and launched a variety of projects, including the award-winning RuPaul’s Drag Race and Emmy Award-nominated Project Runway All Stars, along with Top Chef Masters and Paradise Hotel.