People/Biz

Whistle to launch linear OTT channel WhistleTV in Q4

Sports broadcaster Whistle revealed its plans on Thursday (Oct. 17) to launch the linear OTT channel WhistleTV, expected to debut in the fourth quarter of this year. The streamer will offer ad-supported content, ...
October 18, 2019

Sports broadcaster Whistle revealed its plans on Thursday (Oct. 17) to launch the linear OTT channel WhistleTV, expected to debut in the fourth quarter of this year.

The streamer will offer ad-supported content, including unscripted and scripted programming, episodic content, niche sports league programming, movies and documentaries.

Griffin Gmelich has been hired to spearhead WhistleTV as executive vice president of OTT and content. He will be responsible for managing the procurement of production and distribution partnerships.

Prior to Whistle, formerly Whistle Sports, Gmelich held positions at Hulu, Entertainment One and Warner Bros.

“Whistle’s deep portfolio of existing and new franchises, as well as talent-infused content, will meet audiences everywhere they consume content whether it be on social and soon to be in linear too,” Gmelich said in a statement.

Distributors for the streamer will be announced at a later date, the company stated in a release.

 

 

About The Author
Barry Walsh is editor and content director for realscreen, and has served as editor of the publication since 2009. With a career in entertainment media that spans two decades, prior to realscreen, he held the associate editor post for now defunct sister publication Boards, which focused on the advertising and commercial production industries. Before Boards, he served as editor of Canadian Music Network, a weekly music industry trade, and as music editor for HMV.com. As content director, he also oversees the development of content for the brand's market-leading events, the Realscreen Summit and Realscreen West, as well as new content initiatives.

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