People/Biz

Discovery’s Food Network, Bobby Flay cook up a multi-year deal

Celebrity chef Bobby Flay has inked a new exclusive, multi-year deal with Discovery-owned Food Network. The announcement was made Monday (Nov. 22) by Courtney White, president of Food Network and streaming ...
November 22, 2021

Celebrity chef Bobby Flay has inked a new exclusive, multi-year deal with Discovery-owned Food Network.

The announcement was made Monday (Nov. 22) by Courtney White, president of Food Network and streaming food content for Discovery.

The three-year deal includes the development of original content for Food Network as well as other properties in the Discovery portfolio. First up under the deal will be more episodes of the popular culinary competition series Beat Bobby Flay and a new series, Bobby and Sophie on the Coast (w/t), which features Flay and his daughter Sophie, slated to premiere in 2022.

Flay is the longest-running Food Network talent to have new episodes or series in premieres. This agreement will see him continue to take an active role in developing and producing his own series through his Rock Shrimp Productions banner. The deal comes after lengthy negotiations that led to speculation as recently as last month that Flay would be parting ways with his long-time network partner. Financial terms of the deal were not disclosed officially.

“(Flay) captivates our audience with his incredible culinary skill, fierce competitive spirit and his trademark ability to share a deep passion for food,” White said in a statement. “Bobby generously invites viewers into his culinary world, sharing his #WeCook philosophy and inspiring everyone in the kitchen.”

“Although these talks to renew took a little longer than expected, the important thing is that both sides are happy that we can now build on an already rock solid foundation,” Flay added.

In April of this year, another Food Network-affiliated celebrity chef, Guy Fieri, struck a multi-year exclusive deal with the network.

About The Author

Menu

Search