Formats

Passion Distribution spotlights new relationship formats at Showcase event

UK indie Passion Distribution is introducing two risqué new formats as part of its second online Format Sessions as well as its annual in-person Showcase event, which is scheduled for March ...
February 22, 2022

UK indie Passion Distribution is introducing two risqué new formats as part of its second online Format Sessions as well as its annual in-person Showcase event, which is scheduled for March 2.

The first series, Love in the Flesh (8 x 45 min.), tests the strength of online relationships by bringing together couples who have been dating virtually at a beach house, where they will meet in person for the first time and discover if their chemistry still works in person. The reality format also includes a competition element in which the couples tackle challenges that will test various aspects of their relationship.

Hosted by former Love Island star Zara McDermott (pictured), Love in the Flesh was commissioned by BBC Three from female-led independent production company Ten66 Television.

Love in the Flesh is one of those rare things that comes across once in a while: a formatted reality show that has its roots in a real-world phenomenon,” said Ten66 managing director Rukhsana Mosam. “It’s a show that chimes with every audience and has huge potential to grow and grow. We’ve made it with young people for the BBC Three audience initially, but it can work with casting of all age groups and even mixed-sexuality casting, as this first series successfully shows.”

Passion’s second spotlighted format is Open (w/t), commissioned from Firecracker Films by Channel 4 as part of the broadcaster’s Global Format Fund, an initiative designed to stimulate new format productions with international appeal from UK independents.

The series will explore the growing prevalence of open relationships by bringing together six couples who have an interest in trying out the swinging lifestyle with a group of “sexually adventurous singletons” in a luxury hotel and spa, where their interactions will be managed and overseen by an expert team of sex therapists and relationship coaches. As the participants test their and their partners’ limits, they will discover whether or not their relationships can be sustained once the number goes from two to three (or more).

“This taboo-busting format set out to be both relatable and extraordinary in equal measure, and it has fully lived up to those expectations,” said Firecracker CCO Jes Wilkins in a release. “I can’t wait for it to launch on Channel 4 and around the world.”

About The Author
Barry Walsh is editor and content director for realscreen, and has served as editor of the publication since 2009. With a career in entertainment media that spans two decades, prior to realscreen, he held the associate editor post for now defunct sister publication Boards, which focused on the advertising and commercial production industries. Before Boards, he served as editor of Canadian Music Network, a weekly music industry trade, and as music editor for HMV.com. As content director, he also oversees the development of content for the brand's market-leading events, the Realscreen Summit and Realscreen West, as well as new content initiatives.

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