3 Ball Entertainment, the reality prodco behind The Biggest Loser, has hired TLC executive Brant Pinvidic to join the company in the newly created role of EVP of development. Pinvidic will report to 3 Ball CEOs JD Roth and Todd Nelson. Pinvidic previously held the role of SVP of programming and development at TLC and SVP of development at LA-based prodco GRB Entertainment.

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