China's position as a factual based production hub is getting more established with the formation of Vision Ventures Media Ltd., a joint partnership between FremantleMedia Enterprises and Asian Union, a China-based production company. VVM aims to increase the trade of factual programs to and from China. Liu Xiao Lin from Asian Union is VVM's chairman and Ganesh Rajaram, VP sales Asia, FME, will be a board director and responsible for the programming relationship between FME and VVM.
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