Discovery Channel and China’s State Council Information Office have teamed up for a three-year production initiative, China Imagica. The initiative aims to produce docs showcasing the many unique elements of China, including its citizens, places and what Discovery calls ‘things of magical interests.’ Three projects are underway – China’s Man Made Marvels: Ancient Beijing and Man Made Marvels: Rebuilding Sichuan are due to begin shooting soon and will air on the Discovery Channel in Q2 of 2011, while the third, China, is one of Discovery’s first series to be filmed in 3D and is due to air on the Discovery/Sony/IMAX 3D channel next year.
Part of the initiative will involve and information exchange, with Discovery producers and renowned filmmakers conducting workshops and talks that will offer guidance to producers and filmmakers involved in making the documentaries. Discovery also says it will make its resources and expertise available for Chinese doc directors, to give them hands-on practical experience.
‘With its amazing history and culture, the possibilities for documentary content in China are endless,’ says Tom Keaveny, executive vice president and managing director, Discovery Networks Asia-Pacific (DNAP). ‘Adding to China’s many firsts in today’s technological and engineering achievements, we will be producing our first 3D series as part of the China Imagica initiative. We are pleased to partner with SCIO to tell these intriguing stories and provide our viewers all over the world with a window to the wonders of China.’
- MIPCOM ’18