Zodiak Active enlists Robert Marsh as UK MD

The former head of digital for talkbackTHAMES will take on the managing director role at the digital and branded content division for Zodiak Media Group in January.
November 17, 2011

Zodiak Media Group’s digital and branded content division, Zodiak Active, has appointed Robert Marsh as MD of its UK operations.

Marsh, previously head of digital at talkbackTHAMES, will build upon Zodiak Active’s existing business, which launched earlier this year.  He takes up his role in January 2012.

At talkbackTHAMES, Marsh previously worked on the digital development of programs including Britain’s Got Talent, The X Factor and The Apprentice. Prior to that, he was Channel 4′s new media commissioner, where he worked on such properties as Big Brother and Deal or No Deal.

At Zodiak Active, he will be tasked to work with UK brands and media to create digital content, marketing campaigns and multimedia services based on original concepts and existing Zodiak television formats.

“Robert’s appointment marks the start of an exciting new chapter for Zodiak Active in the UK following the successful integration of Neo Network and RDF Contact earlier this year,” said Marco Ferrari, CEO Zodiak Active.

“Zodiak Active is at the heart of our long term strategy for Zodiak Media Group and continuing to build our UK presence is something that we are really committed to do,” added David Frank, CEO of Zodiak Media Group.

About The Author
Managing editor with realscreen publication, an international print and online magazine that covers the non-fiction film and television industries. Darah is an award-winning journalist who has spent over two decades covering a wide range of issues from real estate and urban development to immigration, politics and human rights, primarily with The Vancouver Sun. Prior to joining realscreen, she was editor of Stream Daily, realscreen's sister publication covering the dynamic global digital video industry. She also served a stint as a war reporter in Afghanistan for television and print, and was a national business blogger with Yahoo Canada.