Digital

Sundance Institute Artist Services program adds XBox, VUDU

Microsoft XBox, SnagFilms, Sony Entertainment Network's Video Unlimited service and VUDU have signed on to carry films distributed under the Sundance Institute's Artist Services program, which provides filmmakers with opportunities for self-distribution, marketing and financial solutions.
April 13, 2012

Microsoft XBox, SnagFilms, Sony Entertainment Network’s Video Unlimited service and VUDU have signed on to carry films distributed under the Sundance Institute’s Artist Services program (SIAS), which provides filmmakers with opportunities for self-distribution, marketing and financial solutions.

The four new platforms join existing video-on-demand partners iTunes, Amazon Instant Video, Hulu, Netflix, SundanceNOW and YouTube, and will begin offering SIAS titles this summer.

“The more options we’re able to offer our filmmakers, the better able they are to customize their self-distribution programs and work towards individual goals for their films,” said Keri Putnam, executive director of Sundance Institute.

Since the program launched in January 2011, more than US$1.8 million has been raised for Institute artists via Kickstarter, and 13 films are now accessible to the public on a number of platforms. New Video is the exclusive aggregation partner for distribution across all portals participating in the Artist Services program.

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