Optomen secures deals for Ramsay’s “Hotel Hell”

The distributor has sold celebrity chef Gordon Ramsay's (pictured) hospitality rescue series to Mediaset in Spain, Nine Network in Australia, TV Joj in Slovakia, and Skjarrin in Iceland.
August 14, 2013

Distributor Optomen International has sold celebrity chef Gordon Ramsay’s (pictured) Hotel Hell to networks in Europe and Australia.

The One Potato Two Potato-produced hospitality rescue series, which airs on Fox in the United States, has been acquired by Mediaset in Spain, Nine Network in Australia, TV Joj in Slovakia, and Skjarrin in Iceland. Channel 4 has also licensed the series for the United Kingdom, where it debuted on Monday night (August 12).

Fox has picked up a second season of the show, which is expected to air this fall.

In Hotel Hell, Ramsay travels across the United States and attempts to fix up failing hotels, inns and B&Bs, enduring terrible accommodation and service in the process. The series has been sold to more than 100 territories, including BBC Worldwide’s channels in Asia and Africa.

“These are stories that everyone can relate to, because virtually all of us have had a bad hotel experience that’s turned a holiday or business trip into a total disaster,” Ramsay said in a statement. “The amazing response to the first series of Hotel Hell from viewers around the world shows that horrible hostelries are a truly global phenomenon.”

About The Author
Meagan Kashty is an associate editor of realscreen, an international print and online magazine that covers the non-fiction film and television industries. Meagan is an award-winning business journalist. Prior to joining the realscreen team, Meagan was online editor of Canadian Grocer, named Magazine of the Year at the 2015 Canadian Business Media Awards. She can be reached at, and you can follow her on Twitter @MegKashty