TV

C4, Rize unite for “Liberty”

UK pubcaster Channel 4 has tapped Rize USA to produce Making Liberty (working title), a three-part series about iconic London department store Liberty.
August 22, 2013

UK pubcaster Channel 4 has tapped Rize USA to produce Making Liberty (working title), a three-part series about iconic London department store Liberty.

The series documents Liberty’s buying and retail teams as they gear up for the Christmas season, the store’s busiest time. Liberty has recently transformed from a department store almost falling into bankruptcy into a profitable business, according to the filmmakers. Making Liberty¬†will air on Channel 4 in the fall.

“Liberty is the last bastion of eccentric, eclectic design and is jam-packed with a wonderful cast of colorful characters,” said Emma Cooper, the network’s commissioning editor of documentaries. “Making Liberty will tell the everyday extraordinary stories of life within one of the world’s best-loved and well-known stores.”

“We are thrilled to have secured access to the wonderful world of Liberty – an undisputed national treasure and one of Britain’s most trusted brands,” added Sheldon Lazarus, creative director of Rize USA. “This Channel 4 series promises to immerse viewers in a truly special universe bursting with exotic, fashionable and ultra-luxurious wares.”

About The Author
Daniele Alcinii is a news reporter at realscreen, the leading international publisher of non-fiction film and television industry news and content. He joins the rs team with journalism experience following a stint out west with Sun Media in Edmonton's Capital Region, and communications work in Melbourne, Australia and Toronto. You can follow him on Twitter at @danielealcinii.

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