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MIPCOM ’13: “The Great Bake Off” heads to Germany

A Dusseldorf-shot version of the BBC Worldwide and Love Productions baking competition format will begin airing on German network SAT.1 later this year. (Pictured: The Great British Bake Off)
October 7, 2013

A local version of competition format The Great Bake Off will begin airing in Germany later this year.

Produced by Tower Productions, a joint venture between BBC Worldwide and All3Media Germany, the four x 90-minutes German version of the series was shot in September at a Dusseldorf’s Schloss Dyck castle. It will premiere under the title Das gro├če Backen on ProSiebenSat.1-owned SAT.1.

BBC Worldwide has now licensed Love Productions’ The Great Bake Off format in 13 countries, including France, Australia, Italy, Poland, Belgium, Ireland, Denmark, Norway, Sweden, The Netherlands, Finland and Ukraine. Love has also licensed the format to CBS in the United States.

Season four of UK version of the series, The Great British Bake Off (pictured), is currently airing on BBC2. It debuted on August 20 and attracts upwards of seven million viewers each week.

“Baking has a lot of fans in Germany. As the nation with the most types of bread and cake, Germany is a perfect market for The Great Bake Off, which is a hit in so many countries already,” said Nicolas Paalzow, SAT.1′s managing director, in a statement.

Local versions of the format feature local ingredients and recipes, in addition to local judges.

The deal was brokered between ProSiebenSat.1 and the BBC’s commercial arm, BBC Worldwide. The format is available in BBC Worldwide’s formats catalog at MIPCOM this week.

About The Author
Meagan Kashty is an associate editor of realscreen, an international print and online magazine that covers the non-fiction film and television industries. Meagan is an award-winning business journalist. Prior to joining the realscreen team, Meagan was online editor of Canadian Grocer, named Magazine of the Year at the 2015 Canadian Business Media Awards. She can be reached at mkashty@brunico.com, and you can follow her on Twitter @MegKashty

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