PBS ups programming execs Kelley, Gardner

The U.S. pubcaster has promoted Michael Kelley (pictured, left) to senior VP of programming and business affairs, and Bill Gardner (right) to VP of programming and development.
April 11, 2014

PBS has promoted two programming executives.

Former VP of strategy and operations Michael Kelley (pictured, left) is now the U.S. pubcaster’s senior VP of programming and business affairs. In the new role, he will develop and integrate content and business strategy for general audience and children’s programming.

Kelley manages the general audience programming team, which negotiates production agreements and analyzes production schedules and budgets. He also heads up content services, which manages program delivery and packaging.

Prior to joining PBS in 2008, he was a management consultant and worked in corporate strategy and production development at AOL.

Bill Gardner (pictured above, right), who joined the network in 2012 as director of general audience programming, has been promoted to VP of programming and development.

He will develop PBS’s programming strategy and oversee development and programming of science, natural history, cultural and current events for primetime. He also heads up multi-platform content initiatives.

Gardner previously spent a decade in the independent production world as a showrunner, director, producer and writer, and worked as an executive producer at Discovery Studios.

Both will continue to report to Beth Hoppe, chief programming executive and general manager for general audience programming.

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Managing editor with realscreen publication, an international print and online magazine that covers the non-fiction film and television industries. Darah is an award-winning journalist who has spent over two decades covering a wide range of issues from real estate and urban development to immigration, politics and human rights, primarily with The Vancouver Sun. Prior to joining realscreen, she was editor of Stream Daily, realscreen's sister publication covering the dynamic global digital video industry. She also served a stint as a war reporter in Afghanistan for television and print, and was a national business blogger with Yahoo Canada.